Marketing Case Study: A Sweet Breakfast Memory that Connects with the Wrong Mark

Business Administration Capstone

Case Study Requirements w/ attached “Marketing” Rubric
A Sweet Breakfast Memory that Connects with the Wrong Market

Don't use plagiarized sources. Get Your Custom Essay on
Marketing Case Study: A Sweet Breakfast Memory that Connects with the Wrong Mark
Get an essay WRITTEN FOR YOU, Plagiarism free, and by an EXPERT!
Order Essay

Read the attached article attached as a PDF

The following is the REQUIRED format for your case study papers. While you will also be taking a series of objective tests, these course projects are considered the most important (three case studies total 15% or 150 course points out of 1,000 course points) grades of the course.

The following are the minimum case study requirements:
 Each case study MUST consist of at least four pages (no more than five).
 Cover page (1pg), –5pt penalty will be deducted from the case study grade if any of the following information is not included from the

attached sample on page 2.

For your case study paper, include the following components in your finalized submittal in the following order and use them as Section Headings (Using bold type) for formatting your submittal. (Use the italicized terms below as your section headings). Then write your paper in complete sentences in third person voice using a narrative writing style.

NOTE: This is a written business case study. Therefore, proper spelling, punctuation, capitalization, etc. are REQUIRED. THIS IS NOT A SERIES OF TEXT OR TWITTER MESSAGES!

Content Pages

2-3pg w/ minimum of 750 words but no more than 1000 words of content

Provide an Abstract or Executive Summary of the case by summarizing your report – not the case itself. Must be clear and concise

and be at least one paragraph. NOTE: This will be the first page but last section written when preparing your case study. (5pts)

Identify the Statement of Immediate (obvious) Problem (s) (company’s issues) including the root cause of the immediate problem,

and the secondary problem(s) that may not be solved if-and-when the immediate problem is solved. (5pts)

Conduct/Describe the company’s Strengths, Weaknesses, Opportunities, and Threats (SWOT Analysis) by explaining at least

three items for each element (10pts)

Describe how you would approach the Marketing Mix – 4P’s of Marketing (i.e. Product/Service, Place, Price, and Promotion) for the company.


Provide an Action Plan for this case including how to prevent a future similar occurrence. Must include what should be done (or have been done), by whom, why it should be done and how it should be (or have been) done. Should include a contingency plan should problems arise. (10pts)

Reference Page (per APA Format)
LOCATED ON A SEPARATE PAGE: Minimum of three (3 = grade of ‘C’) but no more than 5 QUALITY REFERENCES (5pts as part of the Grammar grade). NOTE: This is your original analysis and solution. Therefore, a maximum of 20% of your case study submittal can be direct quotes or paraphrasing another’s work. –1pt penalty for each percentage point above the 20% Unicheck Score. (5pts)

 List all citations and/or references on the Reference Page in APA Format;
 What to Reference: Information not commonly known such as facts, dates, quotes etc.;
 Internet: Supply URL address including all appropriate extensions;
 When in doubt— CITE. Use a REFERENCE meaning use proper use of “in-text citing” or citation(s) in-general;

Order NOW for a 10% Discount
Pages (550 words)
Approximate price: -

Why Us?

Top Quality and Well-Researched Papers

All ourbpapers are written from scratch. In fact, Clients who ask for paraphrasing services are highly discouraged. We have writers ready to craft any paper from scratch and deliver quality ahead of time.

Professional and Experienced Academic Writers

Our writers keeps you posted on your papers progress - providing you with paper outline/draft. You are also at liberty to communicate directly with your writer.

Free Unlimited Revisions

If you think we missed something, send your order for a free revision. You have 10 days to submit the order for review after you have received the final document. You can do this yourself after logging into your personal account or by contacting our support.

Prompt Delivery and 100% Money-Back-Guarantee

All papers are always delivered on time, in many cases quite ahead of time. In case we need more time to master your paper, we may contact you regarding the deadline extension. In case you cannot provide us with more time, a 100% refund is guaranteed.

Original & Confidential

We use several writing tools checks to ensure that all documents you receive are free from plagiarism. Our editors carefully review all quotations in the text. We also promise maximum confidentiality in all of our services.

24/7 Customer Support

Our support agents are available 24 hours a day 7 days a week and committed to providing you with the best customer experience. Get in touch whenever you need any assistance.

Try it now!

Calculate the price of your order

Total price:

How it works?

Follow these simple steps to get your paper done

Place your order

Fill in the order form and provide all details of your assignment.

Proceed with the payment

Choose the payment system that suits you most.

Receive the final file

Once your paper is ready, we will email it to you.

Our Services

No need to work on your paper at night. Sleep tight, we will cover your back. We offer all kinds of writing services.


Essay Writing Service

No matter what kind of academic paper you need and how urgent you need it, you are welcome to choose your academic level and the type of your paper at an affordable price. We take care of all your paper needs and give a 24/7 customer care support system.


Admission Essays & Business Writing Help

An admission essay is an essay or other written statement by a candidate, often a potential student enrolling in a college, university, or graduate school. You can be rest assurred that through our service we will write the best admission essay for you.


Editing Support

Our academic writers and editors make the necessary changes to your paper so that it is polished. We also format your document by correctly quoting the sources and creating reference lists in the formats APA, Harvard, MLA, Chicago / Turabian.


Revision Support

If you think your paper could be improved, you can request a review. In this case, your paper will be checked by the writer or assigned to an editor. You can use this option as many times as you see fit. This is free because we want you to be completely satisfied with the service offered.