Consider the organization in which you work, a previous organization in which you worked, or one in which you might want to work someday. Share the vision for this organization and then analyze it according to the reasons visions can fail. Is it specific enough? Too complex? Irrelevant in any way? Blurred? A “Review Mirror”? What would you do to improve the statement? Give specific examples to support your thoughts.

Don't use plagiarized sources. Get Your Custom Essay on
Get an essay WRITTEN FOR YOU, Plagiarism free, and by an EXPERT!
Order Essay



Vision: “To establish Starbucks as the premier purveyor of the finest coffee in the world while maintaining our uncompromising principles while we grow.”

Mission: “To inspire and nurture the human spirit – one person, one cup and one neighborhood at a time.”

for me, the vision of Starbucks is irrelevant in the sense that they want to offer the best coffee in the world and maintain their uncompromising principles. Starbucks do little ads, so they have to their restaurant to promote their brand. Starbucks have high cost of production, cultivation, locations and taxes because they do it on their own. Maintaining their image of good coffee is difficult and may not be successful due to the high price of the product. Many companies such as Coffee Beans, McDonalds’s McCafé, Dunkin Donuts and others are the major competitors of Starbucks and many consumers prefer to buy a competitor’s cup of coffee that is cheaper than Starbucks. Starbucks should lower the price of their products, make more announcements to the campaign to give more promotion to their company and thus fulfill their vision


Our e-Text states that mission emphasizes purpose and outcomes while vision, in contrast, focuses on future aspirations and can be a key driver of organizational change. Vision are linked to strategy and competitive advantages, enhancing organizational performance and sustaining growth. The visioning process itself can enhance the self-esteem of those who are involved because they can see the outcomes of their efforts. A lack of vision, on the other hand , is associated with organizational decline and failure. Graham Beaner (2020, p.205 argues that ” unless companies have a clear vision about how they are going to be distinctly different and unique in adding and satisfying their customers then they are likely to be the corporate failure statistic of tomorrow.

Managers generally know that organization vision serves a critical role in organization development, still most of them are intimidated or frustrated by the challenge of developing one.

Having a mission statement without a vision statement for my company, makes me think and compared it to just having a resume without a cover letter for my job application. When an organization has a vision statement as doing so, they have the opportunity to develop a clear path of what they are, what they are doing and what they want to further accomplish. Before I enrolled back in college, I only submitted my resume when applying for jobs. Thankfully, on my third semester I was force to make my first cover letter. Surprisingly, I learned quite a lot about myself. I realized I was worth lots more than what I thought because of my vast experience, commitment and desire to constantly better myself. Making the that first cover letter made realize qualities that were hidden by my lack of assessment.

I would one the vision of the organization I belong to to be proactive in how better protect our environment, by constantly adapting to changes in it and how that contributes to elating my community. For example recycling in the restaurant business. I don’t think that there is enough regulations on the matter. Recycling is an overrated topic, nobody wants to really talk about it and people opt to throw fault to someone else but themselves. What I would do to improve my statement is to stay relevant, with the proper data and to be open to adjust to changes. More often than not people get comfortable just doing what is simply required but we can always do better and go beyond regulations.

Order NOW for a 10% Discount
Pages (550 words)
Approximate price: -

Why Us?

Top Quality and Well-Researched Papers

All ourbpapers are written from scratch. In fact, Clients who ask for paraphrasing services are highly discouraged. We have writers ready to craft any paper from scratch and deliver quality ahead of time.

Professional and Experienced Academic Writers

Our writers keeps you posted on your papers progress - providing you with paper outline/draft. You are also at liberty to communicate directly with your writer.

Free Unlimited Revisions

If you think we missed something, send your order for a free revision. You have 10 days to submit the order for review after you have received the final document. You can do this yourself after logging into your personal account or by contacting our support.

Prompt Delivery and 100% Money-Back-Guarantee

All papers are always delivered on time, in many cases quite ahead of time. In case we need more time to master your paper, we may contact you regarding the deadline extension. In case you cannot provide us with more time, a 100% refund is guaranteed.

Original & Confidential

We use several writing tools checks to ensure that all documents you receive are free from plagiarism. Our editors carefully review all quotations in the text. We also promise maximum confidentiality in all of our services.

24/7 Customer Support

Our support agents are available 24 hours a day 7 days a week and committed to providing you with the best customer experience. Get in touch whenever you need any assistance.

Try it now!

Calculate the price of your order

Total price:

How it works?

Follow these simple steps to get your paper done

Place your order

Fill in the order form and provide all details of your assignment.

Proceed with the payment

Choose the payment system that suits you most.

Receive the final file

Once your paper is ready, we will email it to you.

Our Services

No need to work on your paper at night. Sleep tight, we will cover your back. We offer all kinds of writing services.


Essay Writing Service

No matter what kind of academic paper you need and how urgent you need it, you are welcome to choose your academic level and the type of your paper at an affordable price. We take care of all your paper needs and give a 24/7 customer care support system.


Admission Essays & Business Writing Help

An admission essay is an essay or other written statement by a candidate, often a potential student enrolling in a college, university, or graduate school. You can be rest assurred that through our service we will write the best admission essay for you.


Editing Support

Our academic writers and editors make the necessary changes to your paper so that it is polished. We also format your document by correctly quoting the sources and creating reference lists in the formats APA, Harvard, MLA, Chicago / Turabian.


Revision Support

If you think your paper could be improved, you can request a review. In this case, your paper will be checked by the writer or assigned to an editor. You can use this option as many times as you see fit. This is free because we want you to be completely satisfied with the service offered.